This is perhaps the most important part of the process. Nothing is more important; though there may be some components which are almost equally important.
You must have a clear picture of the outcome you want.
What will it look like? How will things be different? How will the environment change (this can include people, things, plants, animals, or anything that may be impacted by this outcome)?
Write it down as clearly as possible, understanding that while adjustments may have to be made in some circumstances, this is your initial compass, direction or outcome.
Write down and understand where you are going. Paint a picture, usually in words, of how you will know you got there. This should be measurable by others as well as your self.
Start with the End In Mind.
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